Search Engine Optimisation (SEO) is arguably one of the fastest growing aspects of digital marketing today. In terms which we are all able to understand, it refers to the processes and tactics followed to positively affect the online visibility in a search engine’s organic (also known as “unpaid” or “earned”) results. These online actions are put together to promote the online status of a business or bran, and determine the overall online standing that drives the performance of a website in online searches.
Websites that have high-ranking results in search engines are rated as featuring high in unpaid search results, and receiving a vast amount of click through rates – these will subsequently become leads, new clients and sales. The SEO Guru offers ground-breaking SEO services, and has developed a range of SEO solutions to elevate the positive online reputation of our clients. We offer SEO that have brought about immense changes in our client’s businesses
Today’s modern businesses who are aiming to increase their online audience will inevitably need a professional online reputation. It is a fact that over 90% of all business purchasing decisions begin with an online search, which only drives home the need for exceptionally strategized and successfully implemented online visibility techniques.
The reason for choosing SEO services as a marketing tactic can be seen in both Statistics and the Theory of Probability. There has been tireless research undertaken on the subject, and the insights below are staggering:
85% of all clicks happen on page 1of search results
5% of all clicks fall on Ads
Only 10% of all clicks continue onto pages 2 and beyond
The majority of page 1 clicks (a whopping 75%) are estimated to be within the first 3 organic search result rankings.
Making use of SEO offered by an expert, experienced company such as The SEO Guru is vital if your business is targeted at an online audience for its client base and sales lead generation.
The team at The SEO Guru employ only the most state-of-the-art SEO technologies and methods to deliver successful, customised SEO to our clients. We strive to optimise our client’s website in order for it to stand above the competition, allowing customers to find our client’s website before that of their competitors. Our SEO solutions are specifically designed to enhance rankings on search engines, placing businesses at the forefront of a vaster online audience, allowing for the continuous growth of traffic on the website.
We offer the following expert services to our clients:
Thorough, industry specific keyword research, in order to discover keywords relevant to your business, on a constant basis to improve and maintain your online rankings.
Our creative team will correct or repair your current design, backend structure and coding to be SEO adherent. We offer both on-site and off-site optimisation.
The innovative minds on our team will develop additional strategies, including social media strategies, to further enhance your online visibility and rankings.
Feel free to contact the Cape Town SEO geniuses, and let us boost your business online.
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